How it works

From first idea to every feed.

Seven steps, one system. Here’s what Content Genie does at each one, and what stays in your hands.

1Findof 7

Know what to make, every morning.

Content Genie reads the news in your world, watches what’s breaking out on YouTube and checks the channels you follow, then hands you a short daily brief: what’s worth making today, and why.

  • A daily brief and top stories, ranked
  • Breakouts and new uploads from channels you watch
  • A Topic Map that shows where the open gaps are
Up next: Plan & write

2Plan & writeof 7

From idea to script, in your voice.

Drop an idea on the board, type or simply say your direction, and the Green Room builds the plan and the full script, with your facts, your rules and the writing style you choose. Videos, ads, sales videos, webinars, tutorials or posts.

  • Idea board from inbox to published
  • Plans, hooks and scripts that follow your rules
  • Any format your business needs
Up next: Record

3Recordof 7

Hit record. Your slides and script are ready.

Content Genie builds the slides for your video, and the built-in teleprompter scrolls your script while you talk. No memorizing, no losing your place, no extra apps.

  • Slides made from your script
  • A teleprompter that follows along
  • Slides on a second screen while you record
Up next: Edit

4Editof 7

Footage in. Edit out.

Every video gets its own project in your Google Drive. Upload the footage and Content Genie edits it for you with our own proprietary editing system, running through Claude Code, round after round until you approve the cut.

  • One Drive project per video, six tidy folders
  • Edited by Content Genie, through Claude Code
  • Feedback rounds until the cut is approved
Up next: Review

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Notes on the exact frame.

Your team watches the cut and leaves notes on the exact moment, with drawings and voice. Thumbnails are made from the whole video and your presenters, then improved from your feedback.

  • Frame-accurate notes, drawings and dictation
  • Thumbnails from the whole video, not one frame
  • Feedback makes new versions; liked ones are kept
Up next: Publish everywhere

6Publish everywhereof 7

One recording. Every feed.

The Pipeline walks each video through thumbnail, copy, calendar, publishing and performance. Copy is written for each channel and everything lands on one team calendar.

  • Every step tracked from first idea to published
  • Titles, descriptions and posts for each channel
  • One calendar, synced with Google Calendar
Up next: Learn

7Learnof 7

Every video makes the next one better.

The Brain holds everything the AI knows about your business: what you sell, who you serve, how you talk, your rules and what worked. Nothing is used until you approve it, and every prompt is open for you to read.

  • Facts about you, approved by you
  • Rules that win over everything else
  • Every prompt visible, every AI step listed

The loop

Then it goes round again, a little smarter.

What worked, what didn’t and what you approved goes back into the Brain, so the next brief, script and thumbnail start from everything the last video taught you.

Ready to make content your business?

See Content Genie built around your business in a 1-hour demo with a specialist, done for you or the software.